How to focus on RSS feeds

For example, there’s social media, but there’s also social bookmarking. The advent of Global economy nearly makes every business have an online presence. Don't limit your ideas; brainstorm whatever subjects and phrases could lead the kinds of visitors you want to your site. Type them into a spreadsheet …

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The mysterious world of SEO campaigns

This is why an evaluation of your homepage is absolutely critical. Use the rel=nofollow tag in the links to websites that you do not trust, you think maybe using spamming techniques or you do not want to help in the search engines. As companies adapt to a mobile-first world …

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Lessons I've learned from metrics

There are an awful lot of people making obscene amounts of money online, compared to traditional business owners by pushing unethical SEO techniques or black hat SEO if that’s what you prefer to call it. Why do they do it? Simply because it works and it is making them …

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Reasons that marketers love mobile search

When it comes to long-term SEO strategies, there are so many tactics to consider. Meta descriptions are used less in the search rankings but they many times will appear under the title when a user does a search. The Internet a crowded and noisy place, so when you search for …

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The back story of local search

Content marketing is really a component of SEO, and SEO is a component of content marketing – it's really a chicken and the egg situation. On the internet, you can find hundreds of blogs, which are coming from self-proclaimed online marketers. What I find lacking in those blogs is they don …

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This year will be the year of page impressions

Google prioritizes meta information and headers first, then body copy, and finally sidebars and footers If you can, try to get in touch with the website owner and convince them to link back to you. Instead of writing on-page copy for the sole purpose of repeating a keyword multiple times …

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Is the content ranking well for other keywords?

Link building is also spreading brand awareness and capturing referral traffic. For example, let’s say you own a website that sells watches. Google uses the date that a domain with which a document is registered may be used as an indication of the inception date of the document. And …

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Is this the end of RSS feeds as we know it?

With all that said…SEO is still all about content and links. Without amazing content, you’ll never get links. And without links, you won’t crack the first page. Here, a text that is as descriptive as possible should be used as the anchor text since this determines the …

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Understand about blogs

Domain authority is a score (on a 100-point scale) developed by Moz that predicts how well a website will rank on search engines. Google will show less information in the search results on mobile than on a desktop. Your meta descriptions and your titles will be truncated if you made …

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Reasons why marketers love metrics

Sometimes knowing why you’re doing something can make all the difference. Simple things like including the name and picture of the author of a blog or linking to their biography can help establish trust. Monitoring a wide variety of data sets helps an SEO to spot trends and potential …

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Affiliate links and auto generated content

Content curation is a very good content marketing tactic. Think Like Your Customer – When creating a basic keyword list, you should start of by thinking like your customer. Link building always paves the way for effective relationship building. Whenever any local publication writes about you (and of course, link back …

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Things about non reciprocal links you have to experience yourself

Before you decide which keywords are right for your brand, spend some time thinking about what your SEO goals are. Some organizations choose to silo web development from marketing, which is a mistake. Google has made speed another factor that affects the visibility of your website. This is because speed …

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How to really understand walled garden sites

Often, your company's social media strategy is the first to feel the force of an search engine opitmisation specialist. It can be a good idea to put yourself in your customers’ shoes, particularly if you’re hoping to get your content shared across social media. Google’s robots, or “spiders …

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Cross-link relevant content

Although we’re nowhere near that point yet, the question has been raised as to whether Google’s increased focus on mobile-friendliness, which often involves providing answers to simple questions within the browser itself, will spell the end of websites as we know them. SEO and content marketing are two …

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