What's the story about dynamic pages

Videos don’t work for everyone, and some marketers argue that they do very little to help SEO. Yet, they can be an excellent way to boost engagement, sales, and conversion rates. There are literally hundreds of factors that could influence your rankings in search engines, and even more considerations …

more ...

Ways to tell you're suffering from an obsession with organic links

Change is the only constant you can count on in search engine optimization. Although we often say that the fundamental principles of search engine optimization don’t change, pretty much everything else does. If you want to be really, really good at this, you cannot be inflexible. You cannot afford …

more ...

Start simple, but don't forget link bait

Based on your business goals, searcher data, and competitive landscape, you can refine the initial list of target searches to subsets that are most likely to convert and that are reasonable areas for your business to initially compete in. Always use no follow if you have linked your site with …

more ...


Useful tips from experts in SEM

Deleting Facebook comments or manipulating your reviews will only make life worse. Real SEO is all about helping Google understand the content of your website. It’s about steering, guiding and assisting Google. Not manipulating it. Google learned that when people search for the term “SEO,” they were more likely …

more ...

This story about rankings will haunt you forever

After all, your dish must appeal to readers for you to rank high. Doing a yearly review of the big changes in SEO and implementing them on your site is a good way to avoid spending resources on insignificant changes while still maintaining a high-quality website for the long term …

more ...

Can dynamic pages help improve my search engine placement?

Modern commercial search engines rely on the science of information retrieval (IR). This science has existed since the middle of the twentieth century, when retrieval systems powered computers in libraries, research facilities, and government labs. The better your web pages answer the question of the searchers, the more likely it …

more ...

Find a simple guide to blogs and read up about it

For example, optimizing for speed, technical audits and mobile formatting. Will your SEO consultant be changing the strategies every time that search engines introduce new components to search algorithms? Content marketing is a highly viable digital marketing strategy, designed to attract and drive traffic to your website or specific landing …

more ...

Quick tips regarding SEO campaigns

Make sure every page of your site contains at least several hundred words of helpful, well-written, relevant content; and optimize all your title tags and meta descriptions while you're at it. The gibberish score helps with that. You would expect people may drop in out of curiosity, looking for product …

more ...


Invest in long tail search

You need to look at your website’s analytics to see what actually happens there. Google has advanced algorithms to make out if you are generating thin content to improve your SEO. If you don’t know how to properly do it, then you are going to fail. In many …

more ...

Pay particular attention to search queries when performing an audit

: Article marketing involves writing one unique article, and then rearranging the words to transform that one article into multiple versions. This rearranged article will then be placed on different, usually low-quality article sites with highly optimized anchor text links. Over time, you’ll gather data that helps you determine which …

more ...


When it comes to website traffic, more is not always better

I don’t mind multiple copies of articles on the same site – as you find with WordPress categories or tags, but I wouldn’t have tags and categories, for instance, and expect them to rank well on a small site with a lot of higher quality competition, and especially not …

more ...



How to really understand page rank

To know whether you are running on the wrong side of Google, use PixelGroove’s (the penalty checker on Google). Simply include your website URL on the tool and click check. Find the best blogs in your industry and ask them if you can write a post for them. You …

more ...

Establish your position regarding search queries

Backlinks are links to your content from other websites, social media posts, and blogs. They are extremely important for SEO as they are, in essence, a vote of confidence in your content. It is also easy to fail to get the benefit of proper canonicalisation and consolidation of relevant primary …

more ...

Make sure you know exactly what you're doing with reporting

High Flesch-Kincaid readability score (readability) - If your content needs a Literature major to be deciphered, then you're probably not going to get a lot of links. Why? Because if they don't understand it, they have no reason to link to it. In particular, words joined with underscores may be viewed …

more ...

The death of authority sites

Is your web content long enough? Does it have enough substance—does it add enough value? If it is, it’s in danger of getting dinged with a “thin content” penalty from Google’s Panda algorithm. Targeted posts with original, useful content are your best way to avoid thin content …

more ...

Lessons I learned about inbound links

Your target audience needs to understand the topic and be able to put it into practice. It is important to use links and get the reader to better understand the matter by linking relevant data to your content. However, some SEO experts feel proud about using excessive linking strategies to …

more ...