Find out more about keywords

If you are going to use freelancers, beware of duplicate content. Always make sure to check the content that you get by searching for the content on Google, Yahoo, and MSN. It is not possible for a crawler to see daily if any new page appeared or any existing page …

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To get fast rankings, you need webmaster tools

Although SEO marketing tactics take a long time to show impact and ranking against high-power competitors isn’t an easy task, SEO should be a critical part of any small business’ long-term growth marketing plan. To test should mean you are going to learn; therefore, learning from tests means integration …

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Are you deeply entrenched in massive link farms?

First, improved search engine rankings will ultimately drive more organic traffic to your website. If you have started up your own online business, you would have already heard about long tail keywords. This entirely means that you are using words that other firms are not ranking. Progressive SEO means technical …

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I urge you to think about metrics

Go after more long tail and less competitive search terms if your website is too small to compete with the websites in the search results. Google Analytics will be able to tell you where those converting visitors came from. And specifically, you’ll be able to see if someone who …

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More importance is given to bounce rates

Even though Google search is not the be all and end all to business, having a site that ranks well for commonly searched for key terms helps greatly. For smaller organizations, organic search can provide a low-cost way to build a highly targeted audience. Website owners all want their content …

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Reasons why you cannot learn LSI well

We all know that videos are a great way of keeping audience engaged and entertained. But do you know that by using enough videos, you can improve the ranking of your page on the SERPs. Google’s on the lookout for duplicate content. It sees this as keyword stuffing and …

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The worst advice I've heard about social media

Cultivating a trustworthy website takes time, just like any real-world relationship, so don't expect to see an immediate improvement in the traffic your site receives. Setting the value of the "rel" attribute of a link to "nofollow" will tell Google that certain links on your site shouldn't be followed or …

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Search engine health checks should look at SEO

Successive Google algorithm updates have seen the nature of SEO change radically. Where once processes such as keyword stuffing – cramming words that are popular in Google searches into your website’s copy, whether they make sense or not – may have worked, now they can actually work against you. Links are …

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Find a simple guide to dynamic pages and read up about it

Users can be grouped into the four areas of the marketing and sales funnel familiar to traditional marketers: a suspect, a prospect, a lead, and a sale. When you notice what isn’t good on your website, start improving (technical and textual). Some search engines and web servers treat URLs …

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Online marketing changes quickly when it comes to RSS feeds

But if you’re waiting for an SEO signal, there are two factors that can help nudge you in the right direction. Make absolutely certain that your NAP information (Name, Address and Phone Number) is consistent across these data providers. Keyword Tool.io – Now, Keyword Tool.io might be an …

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You have to think about optimizing your existing pages better

Effective content curation, better accessibility practices and proper information architecture are all key components for strong SEO. In other words, we’re able able to understand the true impact of links on organic traffic.I can easily identify a paid link by just looking at the article – they all look …

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Reasons why you cannot fully understand Google algorithms

A good SEO headline should always satisfy two criteria: clarity and curiosity. By providing clarity, you’re letting the reader know what the article’s about without any need for prior context. First, improved search engine rankings will ultimately drive more organic traffic to your website. Just imagine a fraction …

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The hardest part of SEO is keyword research

An unexpected example of outbound communique for helping search is email. Instead of only targeting one or two keyword phrases, it’s better to develop content and ads that are based around keyword topics or themes that provide useful information for your audience. Keyword stuffing occurs when too many variations …

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The reason everyone loves doorway sites

Set mobile page scaling properties on each page so your pages are mobile-friendly. In a nut shell, if you want Google to love your site it needs to be full of interesting, fresh and useful content that your target customers (those searching on Google) will love. Google will only deliver …

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Establish your position regarding long tail search

For this purpose, you'll benefit from some tools, but also from simple typing keywords into the search box. Spending money on paid search isn’t a requirement for SEO, but it can be an effective way for giving your website and business a boost online. SEO doesn’t have to …

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Why trust rank matters

So, we focus on creating what we call “keyword clusters” – groups of keyword phrases focused around high volume “core” keyword phrases. The Web search engines make use of a Crawler or Spider that crawls the website content. Article directories grant another space where a subscriber might obtain a back-link, gratis …

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How does a mobile crawl of your website look like?

The reason is they have a ton of “branded search”. Keyword mapping involves hierarchically classifying the keywords pertinent to your website by intent, relevance and significance, then segmenting them still further into groups and subgroups. The aim is to reach a point where each keyword you use can be closely …

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Don’t forget anchor text

Google says it’s better to give no description for a page than to have many inaccurate and duplicate descriptions but you should make sure your important pages have well-written unique descriptions.Page descriptions shouldn’t be too long or too short. Google will show less information in the search …

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Establish your position regarding reporting

Most online marketers are bad at SEO because they can’t sell for shit. Not because they aren’t smart, but because they’re too scared to pickup the phone. And yet, sales is the missing link in a good SEO strategy. It’s what separates the amateurs and the …

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