Headings and link exchanges

At first, you will need to do this manually. This is supported by the fact that Google has learned from its past mistakes and is trying to lessen the importance of keyword-focuses content. If you are using Google analytics platform you can reduce bounce rate even further by implementing event …

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More focus is put on duplication

The key is to use SEO and content marketing together. Yes, SEO requires a lot of content, but that doesn’t mean you should pin all your hopes on that single aspect of online marketing. We want to come at this from all angles. When you are brought on to …

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What's the story about dynamic pages

Videos don’t work for everyone, and some marketers argue that they do very little to help SEO. Yet, they can be an excellent way to boost engagement, sales, and conversion rates. There are literally hundreds of factors that could influence your rankings in search engines, and even more considerations …

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Are you deeply entrenched in massive link farms?

First, improved search engine rankings will ultimately drive more organic traffic to your website. If you have started up your own online business, you would have already heard about long tail keywords. This entirely means that you are using words that other firms are not ranking. Progressive SEO means technical …

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How to focus on RSS feeds

For example, there’s social media, but there’s also social bookmarking. The advent of Global economy nearly makes every business have an online presence. Don't limit your ideas; brainstorm whatever subjects and phrases could lead the kinds of visitors you want to your site. Type them into a spreadsheet …

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I urge you to think about metrics

Go after more long tail and less competitive search terms if your website is too small to compete with the websites in the search results. Google Analytics will be able to tell you where those converting visitors came from. And specifically, you’ll be able to see if someone who …

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Reasons that marketers love walled garden sites

You should instead indicate to mobile browsers using the viewport meta tag that a page should adjust its content to match the width of the device. Head terms are searched more frequently, have less words (3 or less in most cases) and are often much more generic and competitive as …

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Personalization counts: how do static pages fit into this?

Build your site with a logical link structure. Every page should be reachable from at least one static text link. Remember, the reason that website isn't bringing in customers is because you have given them no reason to come back. There are different areas of basic SEO you need to …

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The death of CTR

This, like pay-per-click, can be expensive and may not benefit your website as much as you might expect. Long-tail keyword phrases are among the building blocks of an SEO strategy. They are used to optimize copywriting, metadata and link-building strategies. Much criticism has been levelled at the reliance on the …

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Make keyword density a priority

An SEO factor is something that influences where a website or piece of content will rank in search engines. No single SEO factor will produce top search engine rankings. It is the combination of research, planning, and optimization within the website and outside of the website that produces results As …

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Tactics around domain authority

To mark a link as a nofollow link, it gets rel="nofollow" as an attribute in the HTML code. Links with that attribute will be ignored by ranking algorithms that use links to determine the position of a web page. There are different areas of basic SEO you need to …

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Think With the SERP In Mind

You’ve optimized your content with SEO. With the likes of Google Analytics and other tracking software, it can be much easier to measure the reach and success of your local SEO efforts than it is to measure the success of non-digital marketing methods. With methods such as flyer drops …

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Learning about SEO is not difficult if you have a good teacher

You can control both the pages that Googlebot crawls and (should you wish) request a reduction in the frequency or depth of each crawl. Rather than simply being a data glitch, certain search engine experts are already starting to call this update ‘Securageddon’. With Google factoring in the strength of …

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Carve out time for concentrating on html

Site errors may include broken links, indexed 404 pages or errors in sitemap files to name a few. Then in 2004, for getting web traffic, anchor text associated link bombing, link buying from automated blog comment spam injectors, and creation of inter-linking websites took place. SEO requires so much content …

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Reasons that marketers love link exchanges

A lot of people and businesses will pour money into a professional website only to find out that visitors won’t magically begin appearing on their site. Always remember to find natural local keywords. Simply stuffing in unnecessary mentions of the residing town may actually do your SEO more harm …

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Succeeding in SEO means paying attention to local search

Authority relates to the link profile of any site. But not just the number of links. That bears little importance. If you can create content that grabs your readers attention, answers their questions and drives incoming links, you can finally start seeing some tasty search engine positions. A simple seo …

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Update your comment spam on a regular basis

There are many opportunities for link building on the Internet. There are many forums, blogs or sites where you could place your backlink, but usually, it is not so easy to find them. Mobile SEO is a challenge for digital marketers. The screen being small and of low resolution hinders …

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The reason everyone loves googlebot crawlers

Remember, the reason that website isn't bringing in customers is because you have given them no reason to come back. SEO gives opportunities of substantial levels of free advertising; It’s far superior for outsiders to leave reviews (even if they’re bad), but never the CEO. Quite a while …

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Invest in long tail search

You need to look at your website’s analytics to see what actually happens there. Google has advanced algorithms to make out if you are generating thin content to improve your SEO. If you don’t know how to properly do it, then you are going to fail. In many …

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Better Rankings for Minor Keywords

Another strength to this element is the fact that Google are collecting sharing data and this impacts ranking. In most cases, it's not the technical issues themselves that are hurting your SEO efforts, but the results that are caused by the errors they create. Do you have enough pages around …

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The reason everyone loves doorway sites

Set mobile page scaling properties on each page so your pages are mobile-friendly. In a nut shell, if you want Google to love your site it needs to be full of interesting, fresh and useful content that your target customers (those searching on Google) will love. Google will only deliver …

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Try to target a hungry crowd by paying attention to analytics

Anchor text can take a number of different forms from keyword related anchors, to branded anchors, to normal URLs. It appears that when attempting to improve search engine ranking for a web-site, a position in the top six of the search engine results page has never been more important. Even …

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Create a client reactivation plan

Thin content is a content issue and would render your SEO efforts less than effective. t’s not necessarily bad to optimize for traffic, it depends on your goals; if you’re in e-commerce or a service based business it is more valuable to invest your resources in making sure …

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Establish your position regarding long tail search

For this purpose, you'll benefit from some tools, but also from simple typing keywords into the search box. Spending money on paid search isn’t a requirement for SEO, but it can be an effective way for giving your website and business a boost online. SEO doesn’t have to …

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Things about blogs you have to experience yourself

Google and other search engines keep the inner workings of their algorithms a secret. All we can do is speculate and test. The problem with speculation is that if an idea seems believable, it becomes eagerly accepted as truth without the data to back up the speculation. Metadata has become …

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How to diagnose canonical URLs related issues

The best long-term strategy for this is using blogging, social media, and press releases. There are also tools to monitor the rankings, but none can (yet) holistically predict why the changes are happening. Buying backlinks can and does work, however, there’s a substantial risk involved if you buy low …

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Low hanging backlink fruit

Say you want to create a page for a particular product and want it to stay on page 1 for the long term – how are you going to achieve this? Organic traffic refers to visits that come to your site when a user clicks on an unpaid search engine result …

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Maybe link exchanges will be a thing of the past

With your website already cleaned up and shining with outstanding quality content and internal SEO methods (keywords, meta tags, etc), you should have a strategy to get your website noticed by others. In 2007, Google introduced universal search, a new way of compiling results that blended content from all of …

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Can text links really make a difference?

Long-tail keyphrases are typically related to your main strategic keywords and generally include three, four, or more words. If you administer a website – the best way to gain long-term results is by implementing web page optimisation into your content. A Google study showed that more than 80% of users search …

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Let's follow quality best practise

However, it is much better to have 100 active followers, who are regularly interacting with you, than it is to have 100,000 followers who don’t recognise and aren’t interested in your brand. email, mobile, TV, radio, etc. Don't limit your ideas; brainstorm whatever subjects and phrases could …

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To get fast rankings, you need onsite SEO

Links aren't everything in SEO, but search professionals attribute a large portion of the engines' algorithms to link-related factors. Once you’ve identified opportunities you’ll want to decide on whether to create a new page from scratch or to make changes and improvements to one of your current web …

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Be Mobile Friendly

SEO strategies and methods aim to improve that visibility. At the heart of it, keyword clustering is what it sounds like: you are taking relevant keywords and clustering them together into groups. There’s always something written somewhere that you can quote and use. You could also link back to …

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Boost site speed and utilise blogs

If you want to sell products on your website and need to drive customers towards it, then SEO can help. Sites that get featured in the Rich Snippets and Knowledge Graphs are now the first place where visitors tend to click. So search engine optimization essentially involves making it easy …

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Small but important things to observe about forums

Never participate on any kind of link exchange with other sites which may lead to a ban from search engines Whether you purchase a separate domain (recommended) for your blog, or host it on a blogging service or a subdomain of your own site, try to ensure that your URL …

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Unlocking the mystery of backlinks

Think of new ideologies that can help to expand content or go for evergreen content. Note that the target audience keeps changing and their needs are equally fluid. You’ve seen what links you and your competitors have. Now it is time to start building up your profile. As with …

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Keep the focus of the post narrow enough

Search engines have no trouble finding the homepage for the blog. Search engines work through user queries, and the results are provided based on relevancy and quality to the search terms. If your dish is lackluster and or dull, you can choose to improvise and expand your dish through more …

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Less is always better when it comes to link exchanges

Use Google’s Search Console for guidelines on Site Map creation. Once your Site Map has been created according to the Google guidelines, you should submit it to Google via Search Console. This helps Google know more about your web pages, and gives you more control over how your URLs …

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Things about non reciprocal links you have to experience yourself

Before you decide which keywords are right for your brand, spend some time thinking about what your SEO goals are. Some organizations choose to silo web development from marketing, which is a mistake. Google has made speed another factor that affects the visibility of your website. This is because speed …

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Is this the end of anchor text as we know it?

ometimes the way photo and video galleries are structured can create thin content. For example, creating one page for each photo without any text around the photo. Be willing to be wrong (if you are). SEO is a time consuming effort which most people running an online business do not …

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