Content is key for SEO so working alongside your content department to create great quality can help boost rankings and sales overall. Just think about this for a moment. This is very similar to duplicate content, however it manifests itself in a different way. When dealing with search engines, the term ‘relevance‘ describes the extent to which the content of a website corresponds to the search term used.

Make a good use of backlinks

If search users commonly misspell a keyword, you should identify and use it. You can also check Google Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... Webmaster Tool to see if there are any reported duplicate title tags issues. Much more is coming. There are two ways to appear in Google search results: organic and sponsored.

The worst advice I've heard about white hat SEO

I completely disagree. While most blindly assume that SEO is about keywords (which is partially true), real SEO is involves grasping the underlying metrics and logic that search engines use to determine which websites are authoritative and which others are not. The blog posts that we build links to ranked very well and drove a ton of traffic for clients. Building a list of people who have linked out to content similar to yours and asking them to link to your content is known as outreach link building.

Less is always better when it comes to nofollow links

Google and other search websites are crawling millions of web pages and analyzing every piece of content. High-quality, timeless content performs better in search engines than short-lived articles. URLs generally only need to include letters, digits, slashes and hyphens. Gaz Hall, an SEO Guru from the UK, said: "It may seem too basic, but it is really a very effective tip – a simple change of the landing page title, so it would match the main and most relevant words and phrases of the campaign, could improve Google’s ability to understand what the landing page is all about significantly."

Reasons that marketers love page impressions

Next year, they could formally partner or do a revenue share if they’re not secretly doing it already. So The talk on Facebook is about Profile Business at the moment. don't be afraid when the agency tells you about changes that need to be made, regarding the way your online presence is run. If your content fails to provide your users with any added value or to engross them, it will not help to acquire leads and/or customers. It is impossible to predict how people will search for content and which keywords they will use to do so. So, it is advisable to create content that can fully satisfy the users’ needs. It is not just about the quantity (huge amounts of text); it’s more about the relevance of the content to potential searches. Keywords were consequently “stuffed” wherever possible, including in the metadata and the source code.